GAN. Catalogue 2017

Editorial design

We have crossed the peninsula this year, with destination to Portugal, to work on the art direction of GAN collection 2018.
We have looked for Atlantic airs to photograph the first outdoor collection, designed by Patricia Urquiola. The previous search for locations and houses with typical architecture of the area has been very important. Cabins, lakes and houses with large porches surrounded by pine trees where you can work with the space and the product.

The result of the photo shoot is in the catalogue we have also designed in Odosdesign. Inside, green hues that refer to nature and outdoor life appear. The cover printed in serigraphy on textile brings character and warmth to the catalogue, creating an analogy with the products that are shown inside.