This project consists of the creation of a book that compiles the avant-garde proposals of Lladró Design, its most creative and groundbreaking bet. We worked hand in hand with Lladró’s design team with the aim of obtaining a sublime and unique result, at the height of the creations it gathers.
To achieve this, we had to create an exclusive and unique publication, in which each of the collections shines with its own identity, so that it is perceived as an art book.
Art Direction
For this project, we applied our transversal work methodology and started with the art direction of two editorials that appear in the book: “At home with Enric Pastor” and “Shapes & Colors”.
We chose cheerful locations full of personality, and combined the striking tones of both the collections and the set design to make each piece stand out visually, with a style that breaks the mold and a transgressive aesthetic.
In “Shapes & Colors”, we wanted to highlight the essence of Lladró: the magical intersection of geometry, fantasy, functionality, form and color that creates icons capable of taking center stage in any space.
For the editorial “At home with Enric Pastor”, we maintained the unique aesthetics of the Lladró universe but within the warmth of the home. We were interested in highlighting the pieces in a lived environment that reflects personality and helps our imagination to blur the line between fantasy and inhabited places.
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