Lladró is one of best-known brands of handcrafted porcelain on the international market. Tradition and luxury are the distinguishing traits of its identity. Lladró has been working on a more evolved line in recent years, to enable it to connect with a contemporary audience.
The art direction and editorial design of its lighting catalogue has now been assumed by Odosdesign. It is a resource that is responsible for showing the product’s capacity to connect with its space.
In searching for a narrative that can contextualise the product in other kinds of spaces, we developed a line of photography inspired by contemporary architecture.